2017 was absolutely filled with incredible moments in local fashion from a variety of designers, and these are just some of our favourites.Four fashion weeks and many incredible look-books later, and we’re taking some time to think about what really made us proud to be part of the local fashion industry.

1 Thebe Magugu

Inspired by childhood games specific to SA , this collection launched in June this year.

Geology by Thebe Magugu / Photographer: Aart Verrips / Styling: Bee Diamondhead

2 Rich Mnisi

Shot for i-D Magazine, this features Mnisi’s latest collection.

Xingelengele by Rich Mnisi / Photographer: Ricardo Simal

3 Maylee

Lux streetwear for women, by women, Maylee’s collection is minimal effort with maximum effect.

Maylee Spring Summer 2017

4 Vintage Zionist x Afropunk

Punk rock with a SA edge, for SA Fashion Week A/W 18.

Vintage Zionist AW ’18 / Photo by Eunice Driver


A unisex collection, shown at Smash Gallery for SAFW AW 18.

AKJP AW ’18 / Photographer: Neil Roberts

6 MR P Screen Tees

One of the largest fashion retailers, Mr Price partnered with six incredible local designers, including Kobie Niewoudt, Maaike Bakker, Sebastien Quevauvilliers, Jade Klara, Nanna Venter and Lorenzo Plaatjies.

Mr Price x Kobie Nieuwoudt

7 Prime Obsession

Shelly Mokoena and Keneilwe Mothoa have been on the rise of the SA fashion ladder, with their latest SS collection show at MBFWJ.

Prime Obsession SS ’17 / MBFWJ photography by AFI

8 Waif

On the radar for the gorgeous, unique jewellery they produce, Waif has only been on the up. (And, on our August cover, worn by Thando Hopa!)


9 Style by SA

With two capsule collections in the bag, Woolworths is ensuring local designers get the focus they need. Shown at SAFW SS ’17 and SAFW AW ’18, these collections have showcased the best out there.

Woolworths Style by SA SS ’17: Selfie, Rich Mnisi, AKJP / via Simon Denier SDR Photo