Obsessions are real. It’s possible that we all have a few, especially when it comes to pop culture. Here, are a couple of notable fads and some less popular ones – although equally noteworthy. Just because it’s an obsession doesn’t make it bad nor unhealthy. I think we’re just inclined to channel our enthusiasm in directions that make sense to us, and arguably, a pop-culture obsession is harmless compared to a romantic one.

1. Pizza

There are very few problems that melted cheese can’t solve. We’re very much here for pizza in all its shapes and forms.

2. Royals

I’m not a full-on fan, but I understand why people are. It’s just too wild to believe that the concept of royalty still exists in 2018 – yet, there I am somewhat broody by and cooing at pictures of Prince George and Princess Charlotte. Awks.

3. Frida Kahlo

She was ahead of the game. Honestly, for a woman living in the time she did, she was revolutionary, and would probably still be a force today. Her approach to life, although some might call it self-destructive, appeared to be honest. Sincere, even. Her work? Incredible. Her mind? Even more so.

4. Sneakers

Meow 🐈 #PUMAxHelloKitty #PUMASelectZA

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You should definitely follow your favourite sneaker brand online. It’s the easiest way to keep up with the latest collections, like this ridiculously cool #PUMAxHelloKitty collection. It also happens to tie in with the 50th anniversary of the PUMA Suede collection. Moral of the story, sneakers are cool, but you need to know more about the culture behind it in order to truly experience it.

5. Fitness and wellness

Some of us are into being fit and some of us are into watching people be fit. Either way, namaste.

6. Bespoke everything

I love locally made products. Hand-made jewellery is life, and even better when the person who makes it is a young entrepreneur. The products at A Ring To It are as wild or tame as you’d like them to be and Stacy Adriaans is brilliant. Also, check out Lichen & Leaf, Lorne, Black Betty Design and Meraki Jewellery Design for more locally produced accessory induced happiness.

7. Tattoos

Vincent van Gogh🙏🏻🙏🏻🙏🏻

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First you find a tattoo artist whose work you love, then you find out which tattoo parlour they work at, then you follow both pages on Instagram and bask in your obsession. Personally, I just like to daydream about a perfectly timed trip to NYC where anyone from Bang Bang can happily make pictures on my skin.

8. Organic and sustainable products


Yes, to sustainable eating, seasonable groceries and any other way of going about life by minimising the impact of humanity on the environment. Big NO to plastic straws!

Let me know if I missed any of your obsessions or if any of these resonate with you. I think it’s great to make a fuss about simple things that help fill our days with happiness, even if they’re on the trivial end of the spectrum. I’ll end with a track from Cheryl Crow – after all, if it makes you happy, it can’t be that bad.

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